Sober Systems: The Corporation

Corporate Profile

Sober Systems Inc. creates innovative technology solutions to stem the epidemic of Americans’ addiction to opioids and other drugs. The company offers a complete ecosystem of behavioral health technologies. View them at: Many of the products provide scientific, award-winning, and first-of-kind features, motivating adoption to drive wide-scale market acceptance.

Its leading product, Sobercoin™, is based on defensible intellectual property and technological advantages. It is the first Currency of Recovery™ to incentivize behavioral change based on blockchain technology.

Dr. Harold Jonas, a nationally recognized addiction expert with over 25+ years of experience, founded the company in 2015, with a clear understanding of market requirements for behavioral economics. This technology is focused on creating lasting change in people and systems.

Market Problem Solved with Sobercoin

Sobercoin helps solve the problem of the deterioration of America due to increased Substance Use Disorders (SUD). The statistics are staggering: 135,000 deaths on average in the U.S. annually due to SUD, 63,000 deaths annually from opioids alone, and an average of 175 deaths per day this year. Currently, there is no viable alternative to the solution Sober Systems offers with Sobercoin. It is the first system to provide scientifically backed features to attract widespread integration.

Sober System’ Target Market

Sober Systems has 3 target markets: 1) Consumers 2) Treatment Centers 3) Third-Party Payers

Sober Systems’ Business Model

Initially, Sober Systems’ strategic plan will encompass B2B and direct-to-consumer campaigns.

The U.S. health service agency, SAMHSA, has a registry of more than 23K licensed facilities that treat 2+ million people per year with SUD. This offers a gateway to the fastest revenue generation.

An astonishing 110 million people worldwide suffer from alcoholism and drug addiction and this number is increasing exponentially each year. Never before in American history has the drug crisis been so acute. The need to adopt modern technology is vital. Sobercoin is our most feasible universal strategy.

Scholarly research has demonstrated that incentive-based motivation impacts change. When applied to the recovery population, higher rates of sobriety and reduced relapse rates are more likely for participants. Sobercoin is innovative as a digital currency reward, thereby solving the greatest obstacle currently impeding peoples’ opportunity for recovery: access to services.

Sober Systems' Sales & Marketing Strategy

A combination of public relations, advertising, mobile marketing, social media marketing, and an on-the-ground sales team.


Sobercoin’s patent-pending blockchain technology solution presently has no competition.



Intellectual Property Portfolio


Our Team




Since 1999, Harold Jonas, PhD, LMHC, CAP has been at the center of Sober Network® Inc., and each of its related digital properties, as Founder and CEO. His unparalleled experience with both web and award-winning app development for the addiction & recovery industry has allowed him to build a nationally recognized brand. Joined by his seasoned team of dedicated professionals who are committed to effect positive change, Sober Network Inc. continues to be at the forefront of innovative technology for the addiction & recovery industry.


Ria Romano

Director of Public Relations

Ria Romano is Director of PR where she acts as a branding consultant and public relations campaign manager. Ria has 20+ years of experience in PR, Marketing and Branding with 18 years of experience specifically in the addiction & recovery space as well as emerging technology sectors. She is the past Managing Editor of Counselor, The Magazine for Addiction Professionals as well as Medical, Marketing & Media Magazine. She has advised and managed the PR launch for dozens of tech startups since 2003 as the Founding Principal of RPR Public Relations, Inc. She is a graduate of Boston University and the University of Miami. She can be contacted at or on Twitter @RiaRomano


Michael Ewing

Director of Brand Engagement

Michael has more than 30 years of experience in branding, working with some of the biggest marketing agencies and brands in the country. He is known for his award-winning creative process and insightful strategic thinking. His expertise lies in understanding lifestyle behaviors as it related to audience engagement for a brand. Today, in a world driven by technology, Michael creates engagement opportunities which are critical to the success of Sober Network and SOBERCOIN. You can contact Michael at


Dimitri Khaladj

Director of Development

Dimitri Khaladj is on the Sobercoin team as the developer. He holds a B.S. in Applied Physics from Binghamton University and an M.S. in Nano-Engineering from the University of Albany. He is currently pursuing his PhD in Physics at the University of California. He has developed advanced computational skills for data analysis to assist with the Sobercoin project.

Our Advisory Board

Darren Marble - CEO, CrowdfundX

Darren Marble - CEO, CrowdfundX

Darren Marble is the CEO of CrowdfundX, a pioneering financial marketing firm serving corporations and entrepreneurs across a wide mix of industries. The company markets Reg A+ IPOs and STOs, providing clients with the tools and resources necessary to execute successful and compliant offerings.
Notably, under Darren's leadership, CrowdfundX designed, produced, and marketed historic Reg A+ IPOs to the NASDAQ, NYSE, and OTC Markets Group for medical-robotics maker Myomo ("MYO"), regional hamburger chain FAT Brands ("FAT"), and automotive startup Elio Motors ("ELIO"), respectively. The company also markets STOs such as KODAKCoin and tZERO.
Darren was recently elected to the board of directors of the Crowdfunding Professional Association and is a cofounder of the Crypto Invest Summit. A contributor to Business Insider and Inc., he has presented to such organizations as the Stanford Graduate School of Business, Harvard Business School, and the USC Marshall School of Business. His insights have been featured in the Wall Street Journal, the New York Times, Forbes, and the Los Angeles Business Journal, among others.
Frank B. Walczak - Director of Digital Strategy at

Frank B. Walczak - Director of Digital Strategy at

Business Development Professional, Relationship Management, Market Analysis, Strategic Planning. Successful relationship builder with 22 years of experience with a top financial firm. Providing firm with substantial streams of revenue by establishing new lines of business, cultivating long-term alliances with key players, and building well rounded diversified first-rate teams. Exceeded revenue objectives by creating high impact business strategies and capitalizing on market opportunities.


Dr Jeffrey L. Butts - Addiction Physician and Family Medicine

Dr Jeffrey L. Butts  - Addiction Physician and Family Medicine Dr. Jeffrey L. Butts opens his own medical practice in the Texas Hill Country. Celebrity Care Medical Clinic offers treatment for lifestyle-related health problems using an approach that involves the application of environmental, behavioral, medical and motivational principles to the management of unhealthy lifestyles in an outpatient clinical setting. Our program is designed for motivated, high functioning individuals who have decided to make a change in their lives. We offer personalized and confidential treatment of unhealthy lifestyles in an affordable program under the care of Suboxone licensed physician.


Roger P. Watts, PhD, MAC, LADC, LSW, CCJS

Roger P. Watts, Ph.D., is a non-clinically licensed academic and research psychologist, a Licensed Social Worker, a Master of Addictions Counselor, a Licensed Alcohol & Drug Counselor, and a Certified Criminal Justice Specialist. He is currently an Adjunct Assistant Professor of Psychology at both Augsburg University and Concordia University. Prior to his current work, Dr. Watts was an Assistant Professor at the Hazelden Betty Ford Graduate School of Addiction Studies, and a counselor on the male adolescent Primary and Extended Care units at Hazelden Betty Ford’s treatment programs in Plymouth and St. Paul MN. Dr. Watts conducted individual and group therapy at Hazelden for more than seven years, but has been doing counseling work at all levels of care for more than 29 years. He now teaches courses on group therapy, psychology of small groups, and treatment planning for patients with co-occurring disorders to a wide range of audiences. He is a lecturer on using psychological interventions with small groups using the techniques of Motivational Interviewing. He specializes in helping organizations work with improving communication, forming work relationships that are effective, and helping families cope with the effects of addiction. Prior to entering the counseling field in 1988, Dr. Watts worked in a variety of public relations and journalism jobs ranging from being a photojournalist with a Parisian photo agency to work in the White House press office for President Jimmy Carter. Dr. Watts is from Boston, and has three adult children and two grandchildren who still reside there. He is an accomplished art photographer, enjoys riding his motorcycle through the countryside during the summer months, and discussing the Boston Red Sox with anyone who will put up with him.

James Nelson - Certified Addiction Recovery Coach

James Nelson - Certified Addiction Recovery Coach

James Nelson is a New York State Certified Addiction Recovery Coach and Certified Recovery Peer Advocate with extensive experience in the addictions field.

James founded one of the first sober living facilities in Delray Beach, FL, to support evidence based medication assisted treatment. Upon returning to his hometown of New York, James has sought to address the dearth of aftercare services available to individuals returning to NYC from treatment centers around the country. James also served as Treasurer of the Caron Foundation's alumni-run 501(c)3.

James is a graduate of Fairfield University in CT and has begun studies in the Masters in Addiction Studies program at King’s College London. Prior to achieving his own sobriety, James was a VP in Fixed Income Trading for an investment bank. In addition to his work in addiction recovery, Jamesis passionate about animal rescue and is an avid sailor and boxer.